High tech meets traditional match making.
Cupid Media specializes in bringing together couples whether it be next-door or halfway across the world. Established inCupid is a leading online dating network. Cupid sites are equipped with the latest and most progressive technology to make online dating an enjoyable and interactive experience. The challenge for Cupid Media was efficiently and effectively buying media across search, social, and display for their diverse array of business.
Cupid dating search virtually unlimited sources of inventory, Cupid Media needed a centralized view of their performance metrics Cupid dating search order to their results and know where to invest their next dollar.
In addition, Cupid Media needed to make sure its employees were making the best use of their time and talents. To date, its advertising operation has been run in-house with a team of experts using Excel and publisher-provided tools.
Cupid set out to find the best technology partner for this task, and ultimately decided Marin Software was the right partner to help them continue to execute their cross-channel marketing strategy.
This lends itself well to working with fewer vendors across channels,
Cupid dating search in one integrated platform. We found this with Marin Software. Their objective is to convert a portion of those free users into paying subscribers.
We Cupid dating search work with vendors where they are usually only experts in one particular area.
Some are to make our site work; others help us improve the user experience. By using the site, you consent to the placement of these cookies. Read our Privacy Statement to learn more. Cupid Media Case Study. About Cupid Media High tech meets traditional match making. Challenge The challenge for Cupid Media was efficiently and effectively buying media across search, social, and display for their diverse array of business.
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